A faster website starts with finding the actual constraint.
Heavy images, render-blocking assets, expensive database queries and slow server responses need different fixes. I establish a repeatable baseline before choosing changes, then validate important pages and business journeys.
What the work can include
- Baseline representative pages on mobile and desktop.
- Review page weight, image delivery, fonts and third-party scripts.
- Investigate caching, PHP execution, database behavior and server response time.
- Apply agreed changes with a rollback path and functional checks.
- Compare before-and-after measurements under documented test conditions.
What you receive
A prioritized findings list, implemented fixes within the agreed scope, and a before-and-after report with remaining constraints.
Typical engagement
Most focused performance optimization projects fall between $150 and $350. Complex WooCommerce sites, server-side bottlenecks or infrastructure work may require a broader scope.
Final scope and fee are agreed before work begins. Anything outside the agreed scope is quoted separately.
No specific PageSpeed or Core Web Vitals score is guaranteed.
Questions before we start
Will optimization break my website?
The workflow includes backups, staged changes where available, rollback planning and checks of agreed critical journeys. Some changes may require design or functionality trade-offs; these are discussed before implementation.